What if the secret to scaling your business had nothing to do with paid ads - and everything to do with relationships?

In this episode of ClickFunnels Radio, Chris and Dante sit down with Paul Counts and Shreya Banerjee, a business duo who've generated over $100 million in revenue for their clients using a strategy called OPA - Other People's Audiences. Paul started selling pencils at 8 years old and was running email campaigns on dial-up at 13. Shreya left a stable corporate career chasing time freedom. Together they built an agency around one core belief: serve first, scale second.

They break down the OPA method from scratch, walk through a real $1M funnel they built with Russell Brunson, and share exactly how they find, vet, and build partnerships that actually last - without spending a dollar on ads.

If you're an entrepreneur looking to grow smarter, not just bigger, this one is for you.

00:00 Intro Bumper
00:26 Meet Paul & Shreya + Background
07:16 Personal Branding That Actually Sticks
09:11 Paul's Entrepreneur Journey (Early Hustles → Online)
14:19 Shreya's Shift (Corporate → Time Freedom)
18:53 How They Met + Built Their Agency
21:32 Why Live Events Matter More Than You Think
24:58 Visionary vs Operator (How They Work Together)
27:59 Building Authority First (DECA + Playing the Long Game)
32:19 Long-Term ROI vs Short-Term Thinking
35:01 OPA Strategy (Other People's Audiences Explained)
42:24 Real Examples of OPA Working
50:20 How to Start OPA From Scratch (No Audience Needed)
56:47 Choosing the Right Partners (And Avoiding Bad Ones)
58:52 PLR Funnels + Funnel Breakdown
01:09:25 What PLR Is + Why It Works
01:13:52 Starting With Nothing (Scrappy Strategy)
01:20:30 Overcoming Fear + Taking Action
01:27:06 AI, SEO & Staying Human
01:29:17 Where to Find Paul & Shreya

Get 3 months of ClickFunnels for only $99 at the link below, that's an 83% discount to get started!
https://www.clickfunnels.com/cfradio