Why Persuasion Fails When You Lead With Data
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Good arguments fail when they ignore how people feel. Chuck Marohn and Joshua Bandoch talk through using empathy, ethical persuasion, and values-based stories with everyone from public works directors to concerned residents. Their examples reveal why understanding fears and incentives often matters more than another chart or study.
Additional Show Notes- Joshua Bandoch (LinkedIn)
- How to Get What You Want (Book)
- How to be more persuasive (Tedx Talk)
- Joshua Bandoch (Site)
- Chuck Marohn (Substack)
This podcast is made possible by Strong Towns members. Thank you!
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