Listening to Voices Audiobook By George Bickerstaff cover art

Listening to Voices

A Practical Guide to Qualitative Research

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Listening to Voices

By: George Bickerstaff
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When people think of research, they often picture graphs, p-values, and percentages. These tools are important, but they do not capture everything. Why does a patient miss an appointment? How does a teenager describe living with anxiety? What makes a community trust—or distrust—its health system? These are questions that demand more than numbers.

Qualitative research provides that “more.” It gives us methods to hear, interpret, and amplify human voices. It lets us step into lived experiences and translate them into knowledge that shapes better policies, stronger programs, and more compassionate care.

This book introduces the essentials of qualitative research in public health. It is structured step-by-step, mirroring the flow of a project from beginning to end. Each chapter blends Rebecca’s story, approachable explanations, practical tools, and examples from healthcare, education, policy, and global health.
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