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Spartan Sales

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Spartan Sales

By: Patrick Henry Hansen
Narrated by: Adam Hansen
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Buy for $17.58

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What do Julius Caesar's conquest of Gaul, Watson and Crick's discover of the DNA double helix, and Joshua Chamberlain's call for bayonets at the Battle of Gettysburg have in common? They're all included in Patrick Henry Hansen's Spartan Sales, where these compelling moments in history are used to teach modern selling principles. Listeners will learn how to improve questioning and listening skills, objection management and effective closing strategy, and a systematic approach to prevent traditional "Show Up, Throw Up" behaviors. With each chapter prefaced by a captivating historical event, Spartan Sales both informs and entertains.

©2020 Patrick Henry Hansen (P)2020 Patrick Henry Hansen
Sales & Selling Marketing & Sales
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loved every second. techniques can be used in all sales roles! highly recommend to all sales professionals

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Well written, thorough and very informative. Mr. Hansen covers the entire spectrum of the sales process with prowess. He includes interesting historical examples that tie directly to the subject and make the book an easy listen.

Thorough and practical treatise on sales

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The principles in this book are solid and generally well-established in the sales world, and I can see how reading the physical book might offer more value. Unfortunately, the audiobook falls flat in a big way.

The historical references feel loosely connected to the sales concepts, and the analogies don’t add much depth beyond basic trivia. That alone would be manageable — but the narration is where this really collapses. The narrator mispronounces even simple words, rushes through examples that are clearly meant to be thoughtful or illustrative, and delivers the content with a choppy cadence that suggests he never actually read the material before recording it.

The result is an audiobook that feels disjointed, uneven, and difficult to absorb. The underlying ideas are fine — nothing groundbreaking, but sound enough — yet the poor execution of the audio version makes it hard to take away anything meaningful.

Good Principles, But a Poor Audiobook Experience

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