The Invisible Industry Audiobook By Bob McGlincy, Larry Kulchawik cover art

The Invisible Industry

The Evolution of Trade Shows

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The Invisible Industry

By: Bob McGlincy, Larry Kulchawik
Narrated by: Chase Crandell
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Buy for $17.33

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A Trillion Dollar Secret!

The convention and business events industry is a powerful economic engine, creating millions of jobs, billions in tax revenues, and hundreds of billions in business sales. Written by two industry veterans, this book tells the untold story of how an "invisible" industry grew into a trillion-dollar global powerhouse fueling business success across America.

This groundbreaking book uncovers:

  • The influence of World’s Fairs on U.S. trade shows.
  • The innovations, brands, and technologies that created business empires.
  • The rise of key convention center cities, venues, organizations, and suppliers.
  • The game-changers who shaped the industry.
  • The current landscape and future of trade show marketing.

Get ready to explore an industry that’s been flying under the radar for far too long – until now!

©2024 Larry Kulchawik-1-14464784421 (P)2025 Larry Kulchawik Americas Economic History Economics State & Local United States Business Technology
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Really eye-opening listen! I had no idea how huge the trade show industry is until this book. It’s packed with fascinating history and stories of innovation, though the “Trade Shows Work” message got a bit repetitive. Still, it’s super informative and well-narrated—definitely worth a listen!

Fascinating and Informative, Just a Bit Repetitive

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