Winning the Winnable Audiobook By Elmer Towns cover art

Winning the Winnable

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Elmer Towns is considered one of the leading authorities in Church Growth and Sunday School Outreach. Annually his research lists the largest and fastest growing churches in America. His “cutting edge research” has led to church growth and evangelism. One observer noted that the writing of Dr. Towns has resulted in more people being reached and enrolled in Sunday School than any other person in this half of our century. In Winning the Winnable Dr. Towns brings to focus a bright new day in evangelism – Friendship Evangelism. This book is imperative to evangelism because today’s society emphasizes relationships. But Friendship Evangelism is only a new focus, as Towns says, “It’s back to the basics.” F.R.A.N.gelism is the new program name to win Friends-Relatives-Associates-and Neighbors. Friendship Evangelism is a return to the biblical principle of soul winning. “Every Christian must read this book to be a better soul winner and to “bond” his friends to a local church.” Jerry Falwell Christianity Friendship Christian Living
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