64. Gerry Arbuckle: Building a business on your values
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64. Gerry Arbuckle: Building a business on your values
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Gerry is a partner at Cyan Partners, a legal search and recruitment firm – and he's a client of mine, so it was a pleasure to talk to him. Cyan Partners is built on strong values and has a wide-ranging Community and Social Responsibility programme.
Knowing Gerry before he joined the business, I know that it was important for him to be part of a team that lives its values and I was pleased to find out more about the drivers behind that.
From charitable giving, to Climate Perks for employees and becoming a B-Corp, Gerry sees it as a duty as a successful business to give something back.
My book "Marketing for Introverts, How to love it, plan it and do it so you can quietly (and successfully) promote your business in a noisy world" is available to buy on Amazon https://www.amazon.co.uk/Marketing-Introverts-quietly-successfully-business/dp/B0CJKY81WD
Connect with Jenny on LinkedIn - www.linkedin.com/in/jennyprocter/
You can find Gerry on LinkedIn at Gerry Arbuckle | LinkedIn
He recommended the work of Jim Lescop at DecarbonEaser