72 | Why Podcast Downloads Don’t Equal Clients (And 3 Next Steps Once You’ve Built a Consistent Rhythm)
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72 | Why Podcast Downloads Don’t Equal Clients (And 3 Next Steps Once You’ve Built a Consistent Rhythm)
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Hi! I was scrolling Facebook this morning and I came across a post that I could not stop thinking about. A woman with a top 2% global podcast and over 100,000 lifetime downloads. She has been consistent since 2023.
And instead of celebrating, she’s frustrated because her coaching business still isn’t generating clients.
And I get it. Because downloads and clients are not the same thing.
If you have a podcast, you’ve built a consistent rhythm, and you’re showing up week after week… but the clients aren’t flowing the way you thought they would by now… this one is for you.
In this episode we’re talking about why podcast downloads don’t automatically translate into coaching clients, the three part framework I use with my clients to turn a growing show into an actual client generating business, and where most podcasters are leaving money on the table without even realizing it.
If you’re a coach, consultant, or service provider who has the podcast and the consistency but feels like something in the pathway from listener to paying client is missing or overcomplicated… this episode is going to bring so much clarity.
See you inside,
Mari
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