Episodes

  • #106 - Watch this if you want to do $100 million in real estate sales
    Mar 31 2026

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    Most agents aren’t stuck because of the market. They’re stuck because they’re still doing real estate the old way, cold calling, door knocking, mass texting without permission, and wondering why they can’t break through.

    In this new episode, we sit down with Josh Sherwood to unpack the modern blueprint behind a $100 million sales year and the systems that built one of Australia’s strongest multi‑office brands.

    In this episode, you’ll hear:

    ◼️ The databasing strategy that takes agents from zero to $500K

    ◼️ Why permission‑based data outperforms cold calling every time

    ◼️ How giveaways fill your database with real future sellers

    ◼️ The segmentation method that makes your texts actually relevant

    ◼️ How buyer management becomes your strongest listing pipeline

    ◼️ The questions that win listing presentations before you arrive

    ◼️ Why genuine care is the real differentiator at the top end

    Timestamps:

    00:00:00 - Introduction

    00:02:10 - Josh's Journey in Real Estate

    00:03:07 - Keys to Success in Real Estate Sales

    00:04:17 - Fast-Tracking New Agents to Success

    00:05:54 - Modern Approaches to Client Engagement

    00:07:42 - Effective Competition Strategies

    00:09:16 - The Importance of Data Management

    00:10:07 - Segmenting Your Database

    00:12:15 - Personalizing Communication

    00:14:24 - Legitimizing Contact Through Competitions

    00:15:03 - The Blueprint for Achieving High Sales

    00:16:07 - The Importance of Genuine Care

    00:17:48 - Understanding Seller Motivations

    00:19:02 - The Value of Buyer Management

    00:20:05 - Closing Techniques for Agency Agreements

    00:24:38 - Utilizing Surveys for Presentations

    Follow Daniel Lee:

    https://www.instagram.com/dan_lee_plum

    https://www.linkedin.com/in/daniel-lee-plum/

    Follow Freedom Property:

    https://www.facebook.com/freedomproperty.com.au

    https://www.instagram.com/freedomproperty.com.au/

    Explore Freedom Property at freedomproperty.com.au

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    26 mins
  • #105 - Why 99% of Agents Will Never Reach Their Potential
    Mar 24 2026

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    Most agents don’t fail because of the market. They fail because of the daily choices that quietly cap their potential.

    In this new episode, we break down the uncomfortable truths that keep most agents stuck and show why only a small percentage ever reach their real potential.

    In this episode, you’ll hear:

    ◼️ Why “I’m too busy” is the biggest lie holding agents back

    ◼️ How fake work becomes the cave agents hide in

    ◼️ Why rejection isn’t a hurdle but the actual job

    ◼️ How comfort quietly becomes your career ceiling

    ◼️ Why your mindset and personal brand determine your long‑term potential



    Timestamps:

    00:00:00 - Introduction

    00:01:04 - The Biggest Lie: "I'm Too Busy"

    00:05:01 - Embracing Rejection: It's Part of the Job

    00:08:44 - Comfort Zone: Your Career Ceiling

    00:10:38 - Talent is Overrated: The Power of Hard Work

    00:14:30 - Mindset: Your Success Thermostat

    00:16:39 - Building Your Personal Brand

    00:19:08 - Commitment: The Key to Sustained Success





    Follow Daniel Lee:

    https://www.instagram.com/dan_lee_plum

    https://www.linkedin.com/in/daniel-lee-plum/


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    24 mins
  • #104 - The Top 1% of Agents Told Us Their Secrets. Here They Are.
    Mar 17 2026

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    After interviewing more than a hundred top agents, coaches and business owners, one thing is clear: success leaves clues. The real challenge is knowing how to connect them.

    In this episode, I break down the 15 most powerful quotes from leaders and translate their insights into practical actions you can use to accelerate your career.

    In this episode, you’ll hear:

    ◼️ Why the top agents fail just as much as they win

    ◼️ How to push through the brutal early years of cold prospecting

    ◼️ The daily standards elite performers refuse to compromise

    ◼️ The mindset shifts that separate long‑term winners from everyone else

    ◼️ Why consistency is the real silver bullet in real estate



    Timestamps:

    00:00:00 - Introduction

    00:01:13 - Embracing Failure for Success

    00:02:17 - The Importance of Warm vs. Cold Prospecting

    00:04:02 - Maximizing Productivity in the Office

    00:05:29 - The Hardships of the First Two Years

    00:06:44 - Daily Standards for Long-Term Success

    00:07:36 - Regrets and Life Balance in Real Estate

    00:09:24 - The Value of Relationships and Service

    00:10:27 - Selflessness in Business Ownership

    00:11:52 - The Importance of Dollar Productive Activities

    00:13:29 - Resilience from Tough Backgrounds

    00:14:33 - The Reality of Loyalty in Real Estate

    00:15:26 - Effective Marketing Strategies

    00:16:31 - Navigating Early Career Competition

    00:17:46 - Nurturing Relationships Post-Sale

    00:19:12 - The Power of Consistency




    Follow Daniel Lee:

    https://www.instagram.com/dan_lee_plum

    https://www.linkedin.com/in/daniel-lee-plum/


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    21 mins
  • #103 - The Real Estate Q&A Agents Need in 2026
    Mar 10 2026

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    🔗 TAKE ACTION:

    Book a call: https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    In this episode, Dan answers the most‑asked questions agents are struggling with in 2026 and breaks down the practical skills, prospecting habits and decision‑making frameworks that actually move a real estate career forward.

    You’ll hear:

    ◼️ How to secure a home in a first‑and‑final offer situation

    ◼️ The fastest way to create momentum when business is dead still

    ◼️ The questions that verify a genuine buyer in one call

    ◼️ Door knocking vs cold calling and when each one works

    ◼️ The two daily habits Dan would use if starting again


    Timestamps:

    00:00:00 - Introduction

    00:00:43 - Securing a Home in a First and Final Process

    00:02:07 - Creating Momentum in a Stagnant Business

    00:03:51 - Verifying Genuine Buyers

    00:05:48 - Plum Partner Independent Brands Overview

    00:06:42 - Hiring Criteria: Looking for Legends

    00:08:26 - Important Questions During Open for Inspections

    00:12:18 - Owning Your Own Real Estate Business

    00:12:49 - Door Knocking vs. Cold Calling

    00:15:08 - Developing Listing Skills vs. Selling Skills

    00:16:55 - Keeping in Touch with Clients

    00:18:19 - Daily Success Habits for Real Estate Agents

    00:19:01 - Targeting a Suburb Effectively

    00:20:35 - Focus Areas for New Agents









    Follow Daniel Lee:

    https://www.instagram.com/dan_lee_plum

    https://www.linkedin.com/in/daniel-lee-plum/



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    23 mins
  • #102 - Growing a Real Estate Business From the Ground Up
    Mar 3 2026

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    🔗 TAKE ACTION:

    Book a call: https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    In this episode, Dan and Jess break down what actually drives a successful agency launch and the patterns shared by the top performers.

    In this episode, you’ll hear:

    ◼️ The dollar‑productive habits new principals must protect

    ◼️ Why structured, slow growth outperforms fast hiring

    ◼️ The systems and people that prevent chaos as you scale

    ◼️ The blind spots agents face when shifting from salesperson to owner

    Timestamps:

    00:00:00 - Introduction

    00:03:37 - Jess Wagner's Early Career and Experience

    00:05:01 - Three Common Themes in Successful Agencies

    00:06:14 - Importance of Dollar Productive Activities

    00:07:14 - Investing in the Right People and Systems

    00:08:08 - Challenges for Agents Starting Their Own Business

    00:09:42 - Common Blind Spots for New Agency Owners

    00:11:10 - Financial Planning and Growth Timelines

    00:13:33 - Importance of Having a Front Runner in Rentals

    00:14:33 - Non-Negotiable Legal and Financial Foundations

    00:15:15 - Branding and Digital Presence

    00:20:52 - Effective Marketing Strategies for New Agencies

    00:24:09 - Proving Competence and Trustworthiness

    00:27:49 - Identifying Team Strengths and Weaknesses

    00:28:32 - Building and Maintaining Positive Culture

    00:30:15 - Leadership and Attitude in Business



    Follow Daniel Lee:

    https://www.instagram.com/dan_lee_plum

    https://www.linkedin.com/in/daniel-lee-plum/



    Follow Jess Wagner:

    https://www.linkedin.com/in/jess-wagner-allthingsrealestate/

    https://www.instagram.com/jessieawagner/

    https://www.facebook.com/jess.wagner.10

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    35 mins
  • #101 - How to Build a Real Estate Team That Doesn't Need You
    Feb 24 2026

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    🔗 TAKE ACTION:

    Book a call: https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    Most agents want freedom, but few know how to build a business that can run without them. In this episode, Dan shares the blueprint he used to grow from a solo agent in a small apartment to a multi‑million‑dollar agency with a team, a rent roll, and real scale.

    In this episode, Dan reveals:

    ◼️ The day‑one plan that stops new agencies failing early

    ◼️ How four hours of prospecting a day builds unstoppable momentum

    ◼️ Why your first hire should be a sales associate not an admin

    ◼️ When to bring in a team manager to unlock 60–100 sales a year

    ◼️ How to launch a property management division without blowing up your business

    ◼️ The recruitment strategy that works even when you’re small

    ◼️ Why $10M revenue is the point where you can finally step back



    Timestamps:

    00:00:00 - Introduction

    00:01:24 - The Importance of Prospecting

    00:03:01 - Mapping Out Your First Day

    00:04:27 - Categorizing Tasks: Gold, Silver, and Lead

    00:05:52 - Creating the Perfect Week

    00:09:12 - Setting Monthly Goals

    00:12:22 - Hiring Your First Sales Associate

    00:15:11 - Expanding Your Team

    00:16:45 - Starting a Property Management Division

    00:20:04 - Marketing Basics

    00:21:27 - Recruiting Salespeople

    00:24:37 - Outworking Your Competition

    00:26:32 - Expertise in Delegation

    00:27:46 - Aiming for $10 Million Revenue

    00:29:11 - Prioritizing Your Health



    Follow Daniel Lee:

    https://www.instagram.com/dan_lee_plum

    https://www.linkedin.com/in/daniel-lee-plum/

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    31 mins
  • #100 - Sold $100M In 12 Months [The Blueprint]
    Feb 17 2026

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    🔗 TAKE ACTION:

    Book a call: https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    Breaking into real estate is one thing. Hitting $100M in 12 months with no experience, no database and English as a second language is something else entirely. In this episode, you’ll hear how Mayank Patel went from 90 rejections to becoming one of Australia’s top 100 agents in just four years.

    In this episode, Mayank reveals:

    ◼️ The real reason most new agents never get momentum (and how rejection became his advantage).

    ◼️ How he built elite market knowledge that outperformed agents with a decade head start.

    ◼️ The door knocking system that helped him dominate a suburb from scratch.

    ◼️ How he handled massive volume without letting service or standards slip.

    ◼️ The consistency and discipline that turned a brand new agent into a $100M performer.

    Timestamps:

    [00:00:00] - Introduction

    [00:02:42] – Early struggles breaking into real estate

    [00:06:30] – Building success in a new market

    [00:08:00] – Leaving stability to start from scratch

    [00:10:37] – Grit, rejection and daily determination

    [00:14:29] – Productivity, routines and compounding consistency

    [00:17:55] – Door knocking strategy and community trust

    [00:20:40] – Consistency in prospecting and long‑term payoff

    [00:23:18] – Scaling with a small team

    [00:25:44] – Listing presentations and win–loss lessons

    [00:28:30] – Cultural connection and speaking multiple languages

    [00:31:12] – Managing volume and service standards

    [00:33:40] – Sacrifices made to reach 100 sales



    Follow Daniel Lee:

    https://www.instagram.com/dan_lee_plum

    https://www.linkedin.com/in/daniel-lee-plum/


    Follow Mayank Patel:

    https://www.facebook.com/MayankPatel2021

    https://www.instagram.com/mayank_patel_properties/



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    35 mins
  • #99 - Brutally Honest 18-Year Blueprint To Becoming A Top 1% Earner
    Feb 10 2026

    Want to know how a top 1% agent built a multi-million dollar real estate business from scratch? Johnny Lin shares the exact blueprint he used to go from commission-only rookie to managing director of one of Australia's most successful independent agencies.

    In this episode, Johnny Lin reveals:

    ◼️ How he went from zero to top performer in his first year (without natural talent).

    ◼️ The brutal work ethic that separates successful agents from everyone else.

    ◼️ Why paying minimum wage to new agents is killing the real estate industry.

    ◼️ The partnership principles that built a business with zero arguments in 20 years.

    ◼️ How to scale to 400+ sales per year while taking 100 days of holidays.

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

    🔗 TAKE ACTION:

    Book a call: https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem


    Timestamps:

    [00:00:00] - Introduction

    [00:02:42] Early success in real estate.

    [00:06:30] Success in real estate industry.

    [00:08:00] Leaving a stable career.

    [00:10:37] Grit and daily determination.

    [00:14:29] Productivity in daily routines.

    [00:19:51] Business is not about money.

    [00:21:48] Business relationships as family.

    [00:24:43] Building a positive workplace culture.

    [00:27:18] Business ownership and recruitment challenges.

    [00:31:17] Work-life balance and purpose.

    [00:36:05] Working remotely while on holiday.

    [00:38:25] Health is essential for success.

    [00:40:17] Inspirational friendship and life choices.

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    41 mins