Hotels, Hospitality, and Home w/ Grey Raines
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Hotels, Hospitality, and Home w/ Grey Raines
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What does it take to grow from one hotel to 64 across 10 states—and still choose to call Florence home?
In this episode of Double R Flowtown, we sit down with Grey Raines to talk about entrepreneurship, hospitality, and what it really takes to build something that lasts.
From a fourth-generation family business to navigating cases like 2008 and COVID, Gray shares lessons on risk, leadership, and why Florence still has massive opportunity ahead.
We also get into:
- Why hospitality is harder than ever
- The real impact of Airbnb on hotels
- What Florence is getting right (and wrong)
- Why infrastructure and safety matter more than anything
- How mentorship and relationships shape success
This one is about more than business—it’s about legacy, community, and building something that outlives you.
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