How Vertical Storytelling Is Changing Hollywood | Inside the Industry with Wendy Calhoun
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Welcome to the vertical storytelling era.
But how do you actually break into vertical storytelling and short-form content right now?
Short-form content is reshaping the entertainment industry—and creating new opportunities for writers, producers, and creators looking to build in vertical storytelling.
In this episode of NAACP+ Inside the Industry, Wendy Calhoun—writer, showrunner, and co-executive producer behind Empire—shares how she built a powerhouse career across traditional television and the rapidly growing world of micro dramas.
We cover:
- Why vertical storytelling is growing across platforms
- How short-form content is changing audience behavior
- What makes micro dramas successful
- How to approach writing and producing for vertical content
- Where creators can find real opportunities right now
If you’re a writer, producer, or creative trying to understand how to get into vertical storytelling and short-form content, this conversation gives you a clear look at where the industry might be headed.
About Wendy Calhoun:
Wendy Calhoun is a writer, showrunner, and executive producer known for her work on Empire, and is now building projects in vertical storytelling and micro drama formats.
This episode explores vertical storytelling, short-form content, and micro dramas, and how these formats are changing the entertainment industry. If you’re interested in TV writing, digital storytelling, or building a career in film and television, this conversation breaks down how the industry is evolving.
Subscribe to NAACP+ Inside The Industry for weekly conversations with industry leaders across film, television, and digital media.
Follow NAACP+ ITI: @naacpinsidetheindustry
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Facebook: @naacp
#InsideTheIndustry #WendyCalhoun #VerticalStorytelling #MicroDramas #ShortFormContent #DigitalStorytelling #HollywoodCareers #EntertainmentIndustry #TVWriting #ContentCreation
Chapters- (00:00:00) - Inside the Industry: Introductions
- (00:01:06) - Intro to Wendy Calhoun
- (00:07:44) - How Wendy got into storytelling
- (00:09:45) - Wendy on breaking through in her career
- (00:14:25) - Wendy on overcoming microaggressions
- (00:17:21) - Defining Micro Dramas and a Vertical Dramas
- (00:18:47) - How dopamine keeps us watching this content
- (00:20:22) - How Microdramas have changed the way we consume stories
- (00:23:23) - Shocking Microdrama statistics
- (00:25:29) - How you can get into Verticals now
- (00:30:39) - Why it's important to own your content
- (00:31:30) - The importance of authentic voices and representation
- (00:35:20) - How KPop Demon Hunters changed the game
- (00:38:34) - Why emerging creators today have the advantage
- (00:39:51) - Will AI change the way stories are made?
- (00:44:09) - Hollywood is trying to play catch up to YouTube
- (00:45:36) - What Creators should be doing right now to get into Verticals
- (00:48:39) - 3 tips for producing a Micro Drama or Vertical