Our Takeaways From the Annual AusPost eCommerce Report
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Narrated by:
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CW: This episode includes discussion of CSA as it relates to social media use
From generational shopping habits to the growing role of delivery expectations, our gals break down what these changes mean for makers selling online. They discuss how customer behaviour is evolving, why understanding your target market is more important than ever, and how small adjustments to your website, checkout and delivery experience can make a real difference.
Our ladies also unpack a few key social media stories this week, looking at platform responsibility, privacy changes, and what it might all mean for how we use these tools moving forward.
As a Maker in Business, this is an episode you don't want to miss.
Head to the MGTH website for show notes, transcripts and links.
Instagram: @mgth.com.au
Brand artwork by Mel Baxter Moonshine Madness
Brand photography by Maja Baska Photography
We acknowledge the Traditional Custodians of the land on which we produce this podcast, that of the Wadawurrung People, as well as the Gayamaygal and Garigal people. We pay our deepest respects to Elders past and present.
Content disclaimer: All opinions expressed in this podcast are for informational and entertainment purposes only and are not being shared as facts. Guests opinions are their own and not of Make Good Things Happen. Make Good Things Happen, our podcast hosts and distributors are not responsible for any losses, damages, or liabilities that may arise from the use of this podcast.
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