Seeing lower website traffic numbers for your pet business lately?

Before you panic, a drop in reported traffic doesn't always mean a drop in actual opportunity or visibility. Learn what's really happening with search behavior, AI, and tracking, and what actually matters for getting clients in the door.

🔍 In this episode, we chat about:

• Why tracking tools are likely underreporting your actual traffic
• How AI search is changing behavior
• Why vague copy hurts you more than ever in AI-driven search
• The SEO foundations you need for Google and ChatGPT results
• What to focus on instead of traffic numbers

👉Get the full episode blog/show notes at www.petmarketingunleashed.com/39

🎉 Ready to stop worrying about traffic dips? Focus on what you can control: your messaging, SEO, and conversions. Our SEO Course walks you through all of the SEO on-page settings, alt text, site hierarchy, and getting found in AI search. Plus, save 10% with code as a PMU Podcast listener with code PMUPODCAST at petmarketingunleashed.com/seo-course!

🛠️ Here’s how we can help pet business owners get found and booked while you’re away from your desk or out with the dogs:

💻Pet Business Website Templates

📈 SEO Course

💡Custom Brand, Copy, and Website Design Services

🔗 Links Mentioned in This Episode

• Connect with us on Instagram
• Pet Marketing Unleashed website
• Pet Business SEO Unleashed
• PMU Website Templates

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If you’ve ever Googled ‘how to get a website for my pet business,’ you’ve probably been hit with a million different answers from Wix, Squarespace, WordPress, templates, custom design,… it’s a lot. And everyone has different opinions.

It’s actually one of the most-searched questions in the pet industry, which isn’t surprising given how many options there are.

I’m walking you through what that process actually looks like:

• What your real options are and which is best for your budget and stage of business
• What you need in place before you start, and
• How to make sure your website doesn’t just look cute, but actually works to bring in clients.

Because your website isn’t just a box to check off your to-do list. It’s the foundation for all your marketing. Everything from social media and referrals to QR code yard signs or flyers leads back to your website. So, it’s got to be ready to receive those visitors and convert them into clients.

👉Get the full episode blog/show notes at www.petmarketingunleashed.com/38

🎉 Ready to skip the guesswork and get a strategic website fast? Our Pet Business Website Templates come with built-in strategy and an accompanying course that walks you through copywriting, SEO settings, tech setup, and customization. Get a professional website without the custom price tag and explore our site templates at https://www.petmarketingunleashed.com/pet-business-website-templates and save 10% with code PMUPODCAST!

🛠️ Here’s how we can help pet business owners get found and booked while you’re away from your desk or out with the dogs:

🎓Free Website Onboarding Masterclass

💻Pet Business Website Templates

📈 SEO Course

💡Custom Brand, Copy, and Website Design Services

🔗 Links Mentioned in This Episode

• Pet Business Website Templates (with strategy + education built in)
• Connect with us on Instagram
• Pet Marketing Unleashed website

Send a text

🎧 Quick Recap

Most people click away if your site takes more than 2 seconds to load, so a slow website means… you’re losing clients.

Learn seven simple, no-coding-required fixes to make your pet business website faster, smoother, and more trustworthy.

🔍 You'll learn:

• Why broken links drag down performance (and how to find them fast)
• The #1 culprit slowing down most pet business sites (hint: images)
• How to use animations without killing your load time
• Why uploading videos directly tanks your speed and what to do instead
• Mobile optimization tips (75% of pet owners browse on phones!)
• Header simplification for faster loading and better conversions
• Choosing reliable hosting with the right features

👉Get the full episode blog/show notes at www.petmarketingunleashed.com/37

🎉 Ready to get a website that actually works? Your site needs to look good AND get found on Google. If SEO feels confusing, our SEO Unleashed Course for pet businesses walks you through optimizing pages, finding keywords, and boosting visibility. Check it out at petmarketingunleashed.com/seo-course!

🛠️ Here’s how we can help pet business owners get found and booked while you’re away from your desk or out with the dogs:

🎓Free Website Onboarding Masterclass

💻Pet Business Website Templates

📈 SEO Course

💡Custom Brand, Copy, and Website Design Services

🔗 Links Mentioned in This Episode

• Broken Link Checker
• Check Image Compression Tools: Compressor.io, TinyPNG
• Connect with us on Instagram
• Pet Marketing Unleashed website

Send a text