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The Glamping Business Round Up

The Glamping Business Round Up

By: Vicki Jones and John Maddy
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The Glamping Business Round-Up with Vicki Jones & John Maddy
Brought to you in association with the Glamping Industries Trade Association (GITA), this is your go-to podcast for all things glamping. Join Vicki and John as they dive into the latest industry trends, real stories from the field, expert interviews, and behind-the-scenes tips to help you grow your glamping business. Whether you’re just starting out or a seasoned site owner, this weekly round-up is your essential guide to making it in the wild world of glamping.

© 2026 The Glamping Business Round Up
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Episodes
  • S2: Ep 6 - From Skydives to Site Launches: Taylor Glass on Building GlampLaunch
    Apr 10 2026

    This week on The Glamping Business Roundup, Vicki and John sit down with Taylor Glass, founder of GlampLaunch, to talk about shaking up the traditional glamping pod market with a lean, digital-first approach.

    From quitting his job with nothing but a laptop and a big idea, to delivering bespoke pods across the UK and Europe, Taylor shares the honest reality of building a business at just 23.

    In this episode, we cover:

    • How Taylor went from electrician to glamping entrepreneur
    • Why he ditched expensive showrooms and trade show overheads
    • The power of founder-led marketing and authentic storytelling
    • Lessons learned from delivery day disasters and site setup challenges
    • Why social media, video content and AI search are changing the way guests book
    • The common mistakes new site owners make when launching
    • Why “people buy from people” matters more than ever in 2026


    Plus, Vicki and John share their own behind-the-scenes struggles getting sites ready for the new season — from mould and mice damage to those all-too-familiar “should we sell it all?” moments.

    A must-listen for anyone running a glamping site, planning a new launch, or navigating the realities of hospitality entrepreneurship.

    Thanks so much for listening.

    To find out more about how GITA can help you and your glamping business then visit www.gitauk.org or find us on the socials...

    Instagram - https://www.instagram.com/glampingassociationuk/

    Facebook - https://www.facebook.com/profile.php?id=61564207155053

    LinkedIn - https://www.linkedin.com/company/glamping-industry-trade-association-uk

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    51 mins
  • S2 Ep.5 – How We’d Start a Glamping Site From Scratch in 2026
    Mar 13 2026

    In this episode of The Glamping Business Roundup, hosts Vicki Jones and John Maddy explore a big question many aspiring operators ask:

    If we were starting a glamping business today, what would we do differently?

    Drawing on years of industry experience, they share honest insights into site planning, guest expectations, marketing strategies, and the lessons learned from running their own businesses. From wildlife-proofing structures to deciding the ideal number of units, this episode is packed with practical advice for anyone dreaming of starting – or improving – a glamping site.

    Along the way, Vicki and John also share behind-the-scenes stories from their own sites, discuss the realities of staffing and operations, and imagine what their “dream glamping site” would look like if they were starting again in 2026.

    Whether you're researching a future glamping project or already running a site, this episode offers real-world tips, industry trends, and plenty of honest reflections.

    💡 In This Episode We Discuss

    • What we would prioritise when starting a glamping site in 2026
    • Why location can make or break a glamping business
    • Choosing the right structures – domes, cabins, tents, and more
    • Deciding the ideal size of a glamping site
    • The balance between luxury experiences vs affordable stays
    • Guest-favourite features like hot tubs, saunas, outdoor baths and cinemas
    • Wildlife challenges and how to protect your structures
    • Why simple, proven solutions often beat expensive custom builds
    • The importance of great staff and team chemistry
    • Marketing strategies including social media storytelling, OTAs, PR and awards
    • Designing for accessibility and inclusive guest experiences
    • The biggest mistakes to avoid when building a glamping site

    For our next episode we would love to feature your crazy guest stories so send them over to us at glampingpodcast@gmail.com


    Thanks so much for listening.

    To find out more about how GITA can help you and your glamping business then visit www.gitauk.org or find us on the socials...

    Instagram - https://www.instagram.com/glampingassociationuk/

    Facebook - https://www.facebook.com/profile.php?id=61564207155053

    LinkedIn - https://www.linkedin.com/company/glamping-industry-trade-association-uk

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    53 mins
  • S2. Ep4 - Are OTAs Your Enemy or Your Biggest Asset?
    Mar 6 2026

    Are OTAs Your Enemy or Biggest Asset? – Glamping Industry Insights

    In this episode, hosts Vicki Jones and John Maddie explore the complex relationship between glamping sites and online travel agents (OTAs). They share practical tips on how to leverage OTAs effectively, maximize direct bookings, and balance dependence on these platforms for a thriving glamping business.

    Key Topics:

    • The pros and cons of using OTAs: reach, convenience, and costs
    • How to turn OTA bookings into repeat direct customers
    • Strategies for optimizing your OTA listings (photos, keywords, seasons)
    • The importance of collecting guest emails for marketing
    • Setting smart pricing: balancing OTA commissions with direct income
    • The role of Google Hotels integration in competitive pricing
    • When and why to rely on OTAs during low season or last-minute bookings
    • How specific OTAs target different customer personas
    • Tips for branding subtly within OTA listings and during guest experiences
    • Managing cancellations, policies, and hidden costs effectively

    Connect with the Hosts: Vicki Jones & John Maddie by emailing glampingpodcast@gmail.com

    Thanks so much for listening.

    To find out more about how GITA can help you and your glamping business then visit www.gitauk.org or find us on the socials...

    Instagram - https://www.instagram.com/glampingassociationuk/

    Facebook - https://www.facebook.com/profile.php?id=61564207155053

    LinkedIn - https://www.linkedin.com/company/glamping-industry-trade-association-uk

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    55 mins
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