Two Buyers, Two Systems: Public vs. Private Tech Purchasing (with Chris Bell)
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Two Buyers, Two Systems: Public vs. Private Tech Purchasing (with Chris Bell)
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Chris Bell runs technology for Huntington Beach City School District, a K-8 public district with about 4,700 students. John runs tech at a K-8 private school in DC. Same grade levels, completely different procurement realities.
We put them side by side to show vendors what actually changes when you're selling into public vs. private. Budget cycles, approval chains, decision speed, and who holds the checkbook — almost none of it transfers cleanly. Chris needs cabinet approval and board consent. John can buy overnight from an innovations fund.
Where they align is what matters most: both dislike cold outreach and pressure tactics, both talk to other tech directors behind the scenes, and both want vendors who lead with the problem, not the product. Chris shares a story about an AI startup that never pitched — just asked for feedback — and earned his trust. John wants self-serve content so he can evaluate on his own terms before ever scheduling a demo.