Why Revenue Is a Vanity Metric: The Turnaround Playbook That 50x'd Inbound Leads and Doubled Margins Podcast By  cover art

Why Revenue Is a Vanity Metric: The Turnaround Playbook That 50x'd Inbound Leads and Doubled Margins

Why Revenue Is a Vanity Metric: The Turnaround Playbook That 50x'd Inbound Leads and Doubled Margins

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He took a SaaS company from 10% to 35% EBITDA in 8 months. Built marketing from zero and drove a 50x increase in inbound leads. And he did it not once but across three companies as both CEO and CFO.In this episode of Buy Build Exit, Roy Redd sits down with Nick Jain Dartmouth triple major (math, physics, economics), Harvard MBA, McKinsey alum, Bain Capital PE veteran, and 3x turnaround CEO/CFO across SaaS, logistics, and e-commerce.This is an operator-level masterclass. We break down exactly how Nick thinks, how he walks into a burning company, and what most founders and acquirers are getting completely wrong.What we cover:The 3-thing framework Nick uses on Day 1 of any turnaroundWhy net retention rate (NRR) is the single most important number in any acquisitionHow he drove a 50x increase in inbound leads using content + conversion no magic, just fundamentalsThe live case study: acquiring a $3M negative EBITDA SaaS via SBA loan exactly what to do firstWhy AI will let professional services firms go from 20% to 90% marginsWhat most operators get wrong about mentors (hint: it's actually about sponsorship)The best deal structure he's ever seen (real options theory and you probably never use it)🔔 Subscribe if you're serious about acquiring, scaling, or exiting a business.📩 For more frameworks, deal breakdowns, and operator intel:👉 Subscribe to the Buy Build Exit Substack by Roy Redd: https://buybuildexitwithroyredd.substack.com/🔗 Connect with Nick Jain: https://www.linkedin.com/in/nickmjain/Eagle Rock CFO → eaglerockc fo.com

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