Women at WIRC Podcast By Endeavor Business Media cover art

Women at WIRC

Women at WIRC

By: Endeavor Business Media
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A podcast for and about women in residential construction (WIRC), remodeling and design, brought to you by Custom Builder, Pro Remodeler and Pro Builder magazines. Join the conversation, and meet up at our next WIRC Conference.

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Economics
Episodes
  • Using AI to Streamline Workflow and Meet Client Needs
    Mar 25 2026

    In this episode of Women at WIRC, we talk to Ashley Sheaffer, principal of the Maitland, Fla.-based remodeling and design firm KBF Design Gallery. Sheaffer shares with us how AI is helping improve their performance and better meet client needs.

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    16 mins
  • Why Transitioning Service Members Might Solve Construction's Hiring Crisis
    Feb 17 2026

    Labor remains a critical challenge in residential construction. We just don't have enough boots on the ground. At the same time, thousands of service members are transitioning into civilian life each year. With the exact discipline and leadership skills that the trades are seeking.

    Joining us today are two people working to bridge that gap. Torri Broderick manages military and veteran services at the Home Builders Institute, which provides tuition free training in the building trades. Jess Maldonado is a carpentry instructor there and a longtime residential trade professional in her own right. She trains former military members and prepares them for life on a job site.

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    26 mins
  • Rebuilding Better and Stronger Communities
    Feb 4 2026

    In this episode of Women at WIRC, you'll hear from three women working in rebuilding and recovery in different parts of the country. DXA Studio's Allysa Taylor, lowernine.org's Laura Paul, and KAA Design Group's Lisa Copeland, share their stories, experiences, and strategies that help them create thriving communities in the aftermath of disaster.

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    43 mins
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