Discover Why Business Owners Who Listen And Act On Their Intuition Today Are More Profitable and More Fulfilled Than Ever Before … Even In A Looming Recession with Craigh Wilson.

In this episode of Business Owners Smashing It Online, we sit down with Craigh Wilson, intuitive mentor and author, who reveals why the most fulfilled and profitable business owners are the ones who listen to and act on their inner voice.

Whether you're just starting a side hustle or scaling a thriving enterprise, this conversation dives deep into clearing the mental and emotional blocks holding you back from unlocking your true genius.

Craigh shares how fear, imposter syndrome, and the stress of a looming recession can cloud your judgment and disconnect you from your unique superpower. But the good news? Your intuition already knows the way forward.

Tune in and discover the process Craigh uses to help entrepreneurs tap into their inner knowing to create breakthrough ideas, fulfilling impact, and sustainable profit—even in uncertain times.

💡 Key Takeaways:

Why intuition is your most underused business asset, especially during tough economic times.

How to identify and clear internal blocks like fear, doubt, and imposter syndrome.

The difference between imposter syndrome and the Dunning-Kruger effect (and how to find the sweet spot in between).

Real-life examples of world-changing businesses built on a "crazy" idea followed through with conviction.

How Craigh Wilson helps entrepreneurs reconnect to their giftedness and essence for deeper fulfillment and higher profit.

A powerful reminder: that next idea you're doubting could be the very thing your audience is waiting for.

This is the podcast for entrepreneurs, solopreneurs, and small business owners ready to ditch the overwhelm and start winning online. Each week, Nick brings in real-world experts to share practical strategies, powerful tools, and inspiring success stories—so you can grow your business without tech stress or wasted ad spend.

Born from a wildly successful webinar series running for over 7 years, this podcast is your DIY MBA in digital business. From AI tools, lead generation, video marketing, SEO, LinkedIn, podcasting, automation, and more—it's all here.

If you're great at what you do but struggle to get found online, this show is your shortcut to clarity, confidence, and results.

🎧 Subscribe now and start smashing it online—without being a tech wizard.

🎥 Watch full episodes on YouTube: @smashgo

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What if your next wave of clients didn’t come from ads… but from the right partnerships already sitting in your network?

In this session, Derek Morgan breaks down how to build a powerful referral system that consistently generates high-quality leads—without relying on paid ads or chasing prospects.

You’ll discover how referral partnerships actually work, why most businesses miss massive opportunities, and how to turn your existing relationships into a predictable growth engine.

Subscribe for more practical business strategies:https://www.youtube.com/@SmashGo

What You’ll Learn:

Why most businesses struggle with consistent lead generation

The real opportunity cost of ignoring referral partnerships

How one referral partner generated millions in revenue

The difference between referral partners, affiliates, and networks

How to identify your ideal referral partners

Why systems and follow-up are critical for referral success

How to turn existing clients into a source of new opportunities

Why It Matters:

Most business owners are stuck on the “lead generation treadmill”—constantly chasing new prospects while overlooking the gold sitting in their existing relationships. Referral marketing flips that approach by leveraging trust, partnerships, and networks to bring in higher-quality leads more consistently, often without ad spend. When done right, it becomes one of the most reliable and scalable growth strategies available.

About the Speaker:

Derek Morgan is a referral marketing and business development expert with over 30 years of experience helping businesses grow through partnerships, networks, and strategic collaborations. He specialises in building scalable referral systems that drive consistent revenue across multiple industries.

Timestamps:

00:00 Why lead generation and sales consistency is a challenge

02:05 Introduction to referral marketing strategies

05:25 The true cost of ignoring referral partnerships

07:58 Real case study: $11M from one referral partner

12:22 Why systems and processes matter more than tools

16:06 Referral marketing as inbound and outbound strategy

20:17 Identifying your ideal customer and referral partners

25:00 Embedding into partner marketing and sales processes

29:21 Finding opportunities in your existing network

31:48 Building referral networks and communities

Subscribe for more episodes and insights:https://www.youtube.com/@SmashGo

SEO can feel like a black box for most business owners. You’ve probably heard about keywords, backlinks, and rankings… but what actually moves the needle? In this session, Ben Madden breaks SEO down into simple, practical steps you can actually use—without needing to become a tech expert.

Subscribe for more practical business strategies:https://www.youtube.com/@SmashGo

What You’ll Learn:

The simple “SEO triangle” and how it drives rankingsWhy user experience matters more than most people realiseHow to find high-value keywords your competitors are missingThe difference between SEO and Google Ads (and when to use each)How to use Google Search Console to uncover hidden opportunitiesWhy search intent is the real key to getting leads—not just trafficHow internal linking can boost rankings without spending a centPractical ways to improve rankings without rebuilding your website

Why It Matters:

Most business owners either ignore SEO or overcomplicate it. The reality is, showing up in Google comes down to understanding what your ideal customer is searching for and matching that with the right content. When you get this right, your website stops being a brochure and starts becoming a steady source of leads and enquiries—without relying on ads.

About the Speaker:

Ben Madden is a digital marketing expert with over 20 years of experience in SEO and online strategy. He’s the founder of Mata Solutions and has helped businesses improve their visibility, generate leads, and grow through practical, data-driven SEO strategies.

Timestamps:

00:00 Introduction and Ben’s background in digital marketing

03:30 Understanding the SEO triangle (keywords, content, links)

06:00 Website performance: traffic vs conversions explained

09:30 Search intent and the customer journey

14:00 Where people click on Google (and why ranking matters)

18:00 Choosing the right keywords for your business

23:00 SEO vs Google Ads: long-term vs short-term strategy

27:00 How backlinks influence rankings

32:00 Using Google Search Console to find opportunities

38:00 Real examples of improving rankings with simple edits

45:00 Internal linking strategies that boost SEO

52:00 Tools, audits, and practical next steps

Subscribe for more episodes and insights:https://www.youtube.com/@SmashGo

SEO can feel like a black box for most business owners. You’ve probably heard about keywords, backlinks, and rankings… but what actually moves the needle? In this session, Ben Madden breaks SEO down into simple, practical steps you can actually use—without needing to become a tech expert.

Subscribe for more practical business strategies:https://www.youtube.com/@SmashGo

What You’ll Learn:

The simple “SEO triangle” and how it drives rankingsWhy user experience matters more than most people realiseHow to find high-value keywords your competitors are missingThe difference between SEO and Google Ads (and when to use each)How to use Google Search Console to uncover hidden opportunitiesWhy search intent is the real key to getting leads—not just trafficHow internal linking can boost rankings without spending a centPractical ways to improve rankings without rebuilding your website

Why It Matters:

Most business owners either ignore SEO or overcomplicate it. The reality is, showing up in Google comes down to understanding what your ideal customer is searching for and matching that with the right content. When you get this right, your website stops being a brochure and starts becoming a steady source of leads and enquiries—without relying on ads.

About the Speaker:

Ben Madden is a digital marketing expert with over 20 years of experience in SEO and online strategy. He’s the founder of Mata Solutions and has helped businesses improve their visibility, generate leads, and grow through practical, data-driven SEO strategies.

Timestamps:

00:00 Introduction and Ben’s background in digital marketing

03:30 Understanding the SEO triangle (keywords, content, links)

06:00 Website performance: traffic vs conversions explained

09:30 Search intent and the customer journey

14:00 Where people click on Google (and why ranking matters)

18:00 Choosing the right keywords for your business

23:00 SEO vs Google Ads: long-term vs short-term strategy

27:00 How backlinks influence rankings

32:00 Using Google Search Console to find opportunities

38:00 Real examples of improving rankings with simple edits

45:00 Internal linking strategies that boost SEO

52:00 Tools, audits, and practical next steps

Subscribe for more episodes and insights:https://www.youtube.com/@SmashGo

If you’ve ever thought about writing a book but assumed it would take months (or years), this session will completely change your perspective. Andrew Carter breaks down a surprisingly simple way to create a book that positions you as an authority, builds trust, and opens up new income opportunities—without getting stuck in the usual overwhelm.

Subscribe for more practical business strategies:https://www.youtube.com/@SmashGo

What You’ll Learn:

Why gaining attention and building trust are the two biggest challenges in business

How a book can position you as the go-to authority in your industry

A simple step-by-step process to create a book in just a few hours

The biggest mistakes people make when writing and publishing a book

Why most books fail to generate results—and how to avoid that

How to turn your book into a powerful lead generator and revenue stream

Why It Matters:

Most business owners are competing for attention in crowded online spaces, making it harder than ever to stand out. A well-positioned book cuts through that noise by building credibility, trust, and authority faster than almost any other strategy. Instead of chasing leads, you can attract people who already see you as the expert and are ready to work with you.

About the Speaker:

Andrew Carter is the CEO of Global Publishing Group and has spent over 15 years helping business owners turn their knowledge into books that build authority, attract clients, and generate revenue.

High-Level Timestamps:

00:00 Why business is getting harder and what really matters

01:30 Introduction to Andrew Carter and book strategy

02:30 How to create a book quickly using your own voice

07:00 Common myths about writing and publishing books

11:30 Why most authors fail (and what successful ones do differently)

14:00 The power of authority and trust in business

20:00 Step-by-step process to structure your book

25:00 How to create content in under 3 hours

29:00 Why not to rely on AI alone for book writing

38:00 How books generate income beyond sales

44:00 Real-world success stories from authors

Subscribe for more episodes and insights:https://www.youtube.com/@SmashGo

If you’ve ever wondered how some people seem to grow and protect their wealth while others feel like they’re constantly going backwards, this session will challenge the way you think about money, taxes, and financial security.

In this eye-opening session, Warren Black shares unconventional strategies around wealth creation, tax minimisation, and asset protection—giving you a very different perspective on how the financial system really works.

Subscribe for more practical business strategies:https://www.youtube.com/@SmashGo

What You’ll Learn:

✔️ The 3 core pillars of building and protecting wealth

✔️ Why most business owners overpay on tax (and what to do instead)

✔️ How the wealthy structure their assets differently

✔️ The concept of “control vs ownership” and why it matters

✔️ Simple ways to start protecting your assets today

✔️ How to spot opportunities during economic uncertainty

Why It Matters:

Most business owners focus on making money—but very few understand how to keep it, grow it, and protect it long term. With rising costs, economic uncertainty, and increasing pressure on small businesses, knowing how to structure your finances properly can make a massive difference to your future security and lifestyle. This session gives you a different lens to look at wealth so you can make smarter, more strategic decisions.Subscribe for more episodes and insights:https://www.youtube.com/@SmashGoAbout the Speaker:

Warren Black is a financial strategist with decades of experience across tax, law, and wealth creation. He specialises in helping business owners understand how to grow, protect, and structure their wealth using both traditional and unconventional approaches.

Timestamps:

00:00 Introduction to financial freedom and wealth protection

01:35 Warren Black’s background and expertise

04:28 The “financial matrix” and how it works

07:30 The 3 pillars: grow, minimise tax, protect wealth

13:18 Economic trends and wealth opportunities

20:47 Asset protection fundamentals explained

28:42 How the wealthy structure their finances

36:22 Tax minimisation strategies overview

44:33 Building a balanced wealth strategy

52:33 Foundations, structures, and long-term planning

Subscribe for more practical business strategies:https://www.youtube.com/@SmashGo

If your ads are getting more expensive and results are getting worse, this session will open your eyes. Clarence Ling breaks down how video marketing can dramatically reduce your cost per lead and improve conversions—without needing fancy production or big budgets.

Subscribe to the channel for more practical strategies:https://www.youtube.com/@BusinessOwnersSmashingItOnline

What You’ll Learn:

✔️ Why most businesses are overpaying for leads (and don’t realise it)

✔️ How video can reduce your cost per lead by up to 6x

✔️ The difference between short videos vs long videos (and when to use each)

✔️ A simple framework to structure high-converting video content

✔️ How headlines—not visuals—drive attention in video marketing

✔️ The 7 core messaging angles that influence buying decisions

Why It Matters:

Online advertising is getting more competitive and expensive, especially on platforms like Google. This session shows how to shift your strategy so your marketing actually works for you instead of draining your budget. With the right messaging and video approach, you can attract better leads, improve conversions, and make your marketing far more sustainable.

About the Speaker:

Clarence Ling is a video marketing and PPC specialist who helps businesses reduce their cost per lead and increase conversions using strategic video campaigns across social media and search platforms.

Timestamps:

00:00 Why most ads are failing and getting more expensive

02:27 Introduction to Clarence Ling and video marketing strategy

04:07 The real problem with cost per lead

06:28 Case studies showing lower-cost leads using video

11:02 How video marketing works across different industries

14:50 Using AI video for outreach and engagement

17:11 Why headlines matter more than visuals

20:04 Example of a high-converting video ad

22:14 Simple video setup using low-cost equipment

23:04 The 7 copywriting angles explained

35:24 Short vs long videos and conversion differences

38:36 Real example: reducing cost per lead with video

Subscribe for more episodes and practical insights:

https://www.youtube.com/@BusinessOwnersSmashingItOnline