Billy Hackett, director of the specialty product division, Arkion Life Sciences, and Elizabeth Doughman, editor, WATT PoultryUSA and Poultry Future, break down how birds carry HPAI from wetlands to farmyards, and why managing the outside of the barn is just as important as what happens inside.

Hinda Mitchell, the president and founder of communications and marketing firm, Inspire, and Elizabeth Doughman, editor, WATT PoultryUSA and Poultry Future, discuss how new dietary trends provide chicken marketers with new opportunities to connect with consumers.

Dr. Claudia Osorio, associate advisor, Elanco, and Elizabeth Doughman, editor, WATT PoultryUSA and Poultry Future, talk through what good anticoccidial sensitivity testing looks like, how to interpret the results and how to use it responsibly in modern production systems.

UVC LED lights can give poultry producers an extra layer of biosecurity. Learn more in this edition of the Future of Poultry Podcast featuring Jimmy Weng with Silanna Group.

Take a look at the factors motivating the high protein trend and how chicken can stand out in this episode from Elizabeth Doughman, editor, WATT PoultryUSA and Poultry Future, and Kevin Ryan, founder and CEO, Malachite Strategy and Research.

Elizabeth Doughman, editor, WATT PoultryUSA and Poultry Future, and Scott Gustin, DVM, U.S. poultry technical leader, Elanco, discuss the importance of seasonal management programs.

Take a look at the key strategies to keep Salmonella at bay throughout the poultry production chain in this episode of WATT Poultry Podcast featuring Marcos Rostagno, DVM, Ph.D., U.S. technical and innovation director with Trouw Nutrition, and Mark Clements, editor-in-chief poultry, with WATT Global Media.

Elizabeth Doughman, editor, WATT PoultryUSA and Poultry Future, and Joey and Michael Jurgielewicz, Joe Jurgielewicz & Son, talk about what makes duck production unique.