Showing titles in Customer Service

Tu crois que ton job en service à la clientèle, c’est juste sourire, passer des commandes et répondre à des questions bizarres?

Good public relations is no longer just icing - it's a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you're a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru Fraser Seitel and John Doorley, founder of the Academy for Communication Excellence and Leadership at Johnson & Johnson, examine a fascinating new set of case studies.

I have a few questions for you. Are you miserable at work every day? What are you getting out of your job? Have you seen promotion opportunities open for you? Do you have good relationships with coworkers? How often are you stressed out, even after you get home? Does feedback from your boss make you feel proud or frustrated? I fully understand those frustrations, and, having been through all of them and more, I want to help. By sharing the principles I’ve learned in customer support roles, hopefully I can cut your learning curve and increase job satisfaction.

Think you can spot the leaders in your company? Don't assume that you can identify them by their positions. What about those employees who consistently step up: the field agent who solves a previously intractable problem, the service rep who thinks outside the box and creates unshakeable customer loyalty? These are more than "good employees". - these are "hidden leaders", and they are critical to an organization's long-term success.

Lead generation doesn't have to feel like constant hustle. Most small businesses treat lead generation as a collection of tactics—posting when they remember, running ads until the budget runs out, asking for referrals occasionally. Each effort exists independently. Nothing connects. Nothing compounds. The result: effort produces leads, then effort stops, and leads disappear. This book reframes lead generation as a system, not a grind. Inside, you'll learn how to build predictable demand through five core systems that work together: inbound content that filters instead of chases, lead ...

In the demanding field of customer service, encountering difficult or abusive customers is an inevitable challenge. Alexandra Cahill's "How to Handle Abusive Customers" serves as a comprehensive guide, offering a wealth of practical strategies to effectively navigate these challenging interactions. This book is an invaluable resource for customer service representatives, retail workers, call center employees, and anyone who regularly engages with customers.

Unlock the secrets to gaining a dedicated following with "Building a Loyal Audience," your must-have guide to the modern world of ticketing and audience engagement. Whether you're an event organizer, marketing professional, or business owner, discover how to transform casual attendees into raving fans. Explore the digital ticketing landscape and learn how technology is reshaping audience experiences. Dive into personalizing your strategies with insights on segmentation, targeting, and dynamic pricing models tailored to your audience's unique needs. Create seamless ticket purchasing ...

Sound interesting? The author thinks so too! Listen to Communicate Excellence: A Guide to Authentic, Positive, Consistent Front Desk Communication and experience the compelling world of customer service and communication in dentistry and orthodontics.

The groundbreaking new change-management strategy that will give you the edge in a business world where nothing stays the same. Selling Vision provides a sales approach designed specifically to help you sell new products or services that require significant change in the way you do business.

Now more than ever, every interaction you have with customers is critical. Customers today have unlimited information at their fingertips - and can influence the purchase decisions and behaviors of millions of others. With this comes a shift in the balance of power, and every company must come to terms with the fact that the customer is in control. Interacting with customers in the way they want is an essential business strategy and, in many industries, the key to business success.  

It is commonly believed that the work of a waiter consists of taking orders and carrying dishes properly. However, this book aims to give new meaning to the profession and show that the true value of a waiter lies in their ability to help us have a nice time while we recharge our energies.

Read by the author. In today’s highly-connected, consumer-driven market, leveraging digital marketing techniques is the only surefire way to attract more customers and make the kind of money you deserve. Following on the success of his book Internet Riches, top e-business entrepreneur and...

In order to be successful both today and in the future, you need to separate yourself from the competition by practicing the breakthrough principle of adaptive innovation. How? By delivering an experience that the competition either cannot or will not attempt to copy. This is literally impossible if you stick to what is already familiar to you because whatever is familiar to you and your customers is likely to be familiar to your competition. You must create a new experience that is unique to you and that fosters a powerful emotional attachment with your target customer.

Building a memorable brand used to require big budgets, creative teams, and endless trial and error. Not anymore. AI has changed the game - and now it’s your turn to take advantage of it. Whether you’re an entrepreneur, creator, small business owner, freelancer, or someone launching something new, you can use AI to build a brand that stands out - without feeling overwhelmed or starting from scratch. This book shows you how to use AI as your personal branding sidekick - not to replace your ideas, but to elevate them. You’ll learn how to uncover your brand identity, speak your ...

Proven customer engagement approaches for winning in the most important moments driving profitability and growth - customer retention and expansion. 

ABOUT UNFAIR MINDSHARE Weeks' "Unfair Mindshare" masterfully elevates the concept of community-led marketing, underscoring its pivotal role in a modern, orchestrated marketing plan. The book serves as a blueprint for all CMOs and marketing leaders who aim to seamlessly integrate community-led initiatives with demand generation, account-based marketing, and brand positioning strategies. In this transformative guide, Weeks embarks on an enlightening journey that delves deeper than traditional marketing strategies. He unveils a community-led approach that equips marketing teams to devise ...

Required listening for any organization that interacts with the public - ranging from independent consultants to established large corporations and small businesses to new start-ups and nonprofits - The New Rules of Sales and Service is the essential guidebook for anyone attempting to navigate the exciting and evolving digital landscape. 

Leading the Customer-Led Revolution is for brave business leaders who are charged with driving customer-led change in their organisation. It offers a framework for thinking and a plan of action to help your business become a truly customer-led organisation.

Unlock the secrets to transforming your brand in an era where shared ownership leads to unbeatable customer loyalty. "Ownership Loyalty" is the ultimate guide for businesses eager to thrive in a rapidly evolving marketplace. Dive into a world where empowering consumers through shared ownership pathways revolutionizes branding and cultivates enduring loyalty. Begin with Chapter 1, where the concept of shared ownership is dissected with historical insights and psychological underpinnings showing how ownership breeds a deeper connection to brands. Journey further in Chapter 2 to uncover what ...

TNTs are tiny noticeable things. They are all the little things that people don't need to do but do. Though small, they create the biggest, longest lasting impressions in people's minds; they show how much you care; they make and break relationships - yet they cost nothing. In Tiny Noticeable Things: The Secret Weapon to Making a Difference in Business, you'll learn how to use the explosive power of TNTs to get where you want to be in business and in everything you do.